Saemaeul

Why it looks this way.

Typography

Gowun Batang is a Korean book face with brush-stroke terminals, and its Latin letters were drawn in the same hand, so an English headline and its Korean translation can sit on consecutive lines without looking like two websites. IBM Plex Sans KR handles the reading text in both scripts at the same weight. Line spacing is set generously at 1.72 because Hangul blocks are taller and denser than Latin lowercase.

• Gowun Batang headlines
• IBM Plex Sans KR body text

Color

The green is celadon, the glaze on Goryeo pottery, taken darker so it passes contrast as a text color. The persimmon accent comes from dancheong, the painted eaves of Korean temples and palaces, used sparingly for times and live badges. The page color is a pale green-gray rather than a cream so it reads as paper without falling into the usual beige.

• Page #EDF1ED
• Cards #FAFCFA
• Text #15211D
• Brand #1E5B4F
• Accent #B4492B

Layout

A tabbed app bar fits a congregation that already lives inside KakaoTalk and banking apps: six tabs, always visible, no menu to open. The language switch sits beside the logo, and every heading, button and table label changes with it. Pages are named for what people actually do here, such as Dawn prayer, New family and Next generation.

Pages: Home, Worship, Dawn prayer, New family, Next generation, Our church

Hero

The opening sets one sentence large in English with its Korean translation directly beneath, the way a bilingual hymnal prints its verses. It says the true thing about this church in one breath: parents pray in Korean, children sing in English, and lunch is shared. Both service times sit in one timetable underneath so nobody has to switch language to find their hour.

Calls to action

The tab bar's button is "Register as a new family" (새가족 등록), because in Korean churches registration is the real next step and the welcome team acts on it the same week. Dawn prayer gets its own action, with a livestream, because many members pray along from their kitchens before driving into the city. Korean School enrollment is the third, and it is often what brings a family through the door the first time.

Photography

Photos favour hands, Bibles, tables, early light and the building over posed crowd shots. Portraits on the welcome team are Korean-American faces, and Mrs. Yoon's portrait appears both with her quote on the home page and on the team list, so she is recognisably the same person. The dawn prayer page opens on fog and first light instead of a worship stage: at 5:30 the room is half-dark and nobody is performing.

Accessibility

Each language is marked with its own lang attribute so screen readers switch pronunciation correctly. Body text is 17px with contrast above 4.5:1 in both themes. The interpretation headsets, step-free side entrance and large-print hymnals are mentioned where people plan their visit, not on a separate page.