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First Breath
HomeGet a doulaClasses & circlesAfter the babyOur doulasGive a birth kit
Request a doula

1218 South Court Street, Montgomery, AL 36104

First Breath
First Breath
HomeGet a doulaClasses & circlesAfter the babyOur doulasGive a birth kit

1218 South Court Street, Montgomery, AL 36104

(555) 017-2260

doulas@example.org

Request a doula

First Breath · South Court Street · since 2016

A doula who already knows your name.

Smiling couple lying in bed beside their sleeping baby
Newborn sleeping wrapped in teal fabric
Pregnant woman in a white lace dress outdoors

A free doula from your second trimester to twelve weeks after the birth. Photographs shared by First Breath families.

Request a doula

Why we started

Too many women in this city were giving birth alone

In 2016, Gloria Pettway had been a labor nurse for twenty-two years. She kept seeing the same thing: young mothers from the west side arriving at the hospital with nobody beside them, frightened, and not being listened to when they said something was wrong.

So she trained six women from her church as doulas and started answering her own phone. Today First Breath has fourteen doulas, a lactation consultant and a nurse, and every one of our services is still free.

Meet the doulas

First Breath doulas attend births at every hospital in Montgomery.

What's free

Care from the first visit to week twelve

You can have one of these or all of them. You never need insurance.

Parents nuzzling their sleeping newborn up close

From 16 weeks

Your own doula

Three visits before the birth, the whole labor beside you, and four visits at home afterwards.

Request a doula
Three generations of a Brazilian family, grandmother and mother with a baby, smiling

Tuesdays · 6 PM

Sister Circle

Supper and an honest hour with other mothers, pregnant or newly home. Bring the baby.

This week's circle
Newborn feet held in an adult's hands

Weeks 1 to 12

Home visits

A nurse checks your blood pressure and your stitches, and your doula checks on you.

After the baby
Sleeping newborn in soft light

Weekdays

Feeding help

Rochelle, our lactation consultant, comes to your house or meets you at the office.

Book Rochelle
Pregnant woman smiling among blossoms

Saturdays · 10 AM

Childbirth class

Four Saturdays: labor, pain relief, speaking up at the hospital, and the first week home.

Next class dates
Classes and circles

The numbers we watch

2025, counted

We track these because they are the numbers that tell us whether mothers are safer.

January to December 2025

Figures from our case records, reviewed by our board each February.

  1. Mothers paired with a doula312
  2. Births a First Breath doula attended1287
  3. Postpartum home visits1,904
  4. Mothers screened for postpartum depression2296
  5. Babies still breastfeeding at three months361%
  6. Cost to any family$0
  1. 1The rest were emergency or very early births where the doula met the family afterwards.
  2. 2At two weeks and six weeks, with referrals made the same day.
  3. 3Among mothers who planned to breastfeed.
Brianna W.

From a mother

When the nurse said my pressure was fine, Shonda said, check it again. They checked it again. I had preeclampsia. I think about that every time I look at my son.
Brianna W.Mother of Josiah, born March 2025

At 1218 South Court

This month at First Breath

Oct13

Sister Circle: sleep, and the lack of it

6:00 PM · Front room, 1218 S Court St

Supper from Mrs. Lyles's kitchen. Babies welcome.

Add to calendar

Oct17

Childbirth class, week one

10:00 AM · Classroom

Four Saturdays. Bring a pillow and a support person.

Add to calendar

Oct24

Car seat fitting

9:00 AM · Parking lot

A certified tech checks your seat in ten minutes. Free seats if yours has expired.

Add to calendar

Nov7

Birth kit packing night

5:30 PM · Classroom

Volunteers pack 60 kits. Pizza provided.

Add to calendar

Nothing in that category this month.

Request a doula

Any week of pregnancy. We call you back within one working day.

First Breath

A community doula program on South Court Street. Every service is free, and nobody is turned away for insurance.

Come by or call

  • 1218 South Court Street, Montgomery, AL 36104
  • (555) 017-2260
  • doulas@example.org
  • Office: Mon–Fri 9 AM – 5 PM
  • Warmline text: 7 AM – 11 PM, every day
  • Home
  • Get a doula
  • Classes & circles
  • After the baby
  • Our doulas
  • Give a birth kit
© 2026 First Breath Maternal HealthWebsite by Greater Purpose Web

Design notes

Why First Breath looks the way it does

First Breath is written for a pregnant woman in Montgomery who may not yet know what a doula is, and who has good reason to be wary of being talked down to. The site is slow, warm and specific: who will be with you, when, and that it costs nothing.

Built for
Expecting and new mothers in Montgomery and the River Region, most on Medicaid, and the families and donors around them
Navigation
Left sidebar. A fixed column holds the name, every page and the address, so nothing is ever more than one click away on desktop.
Pages
Home, Get a doula, Classes & circles, After the baby, Our doulas, Give a birth kit
Hero
a short action form as the hero: the one thing most visitors came to do (request a ride, ask for help, register a child) can be done before they scroll, with reassurance beside it. Variants: a = headline, reassurance and a photo on the left with the form as a raised card on the right; b = a tall photo carrying the headline, with the form and reassurance on a plain panel beside it; c = headline beside a photo, then the form laid out as one horizontal booking bar; an editorial collage: three photographs placed off-grid and overlapping, with a large headline laid across them like a magazine cover, a small caption and a single quiet link. Variants: a = headline on the left breaking into a cascade of photos on the right; b = three photos in a staggered row with the headline running across all of them; c = headline at top left over a large photo, with two smaller photos pinned to its corners

Typography

Domine sets the headlines. It was designed for reading on screens, so it is sturdy rather than delicate, and its rounded serifs feel like a handwritten care plan more than a hospital leaflet. Figtree carries the body text at 18 pixels because a lot of this site gets read late at night, tired, on a phone.

Color

The deep rose is the camellia, Alabama's state flower, which blooms in Montgomery yards in the middle of winter. The green is its leaf. We kept the pink dark and grown-up on purpose: this is health care for adult women, and baby-shower pastels would undercut that. Both themes pass WCAG AA.

Layout and navigation

A fixed sidebar keeps every page, the phone number and the address in view on desktop, the way a well-run clinic keeps its front desk in sight. On a phone it folds into one menu button. Six pages, each named for something a mother is trying to do.

The hero

Three photographs in a staggered row, a mother walking to her appointment, a newborn's fingers in her parents' hands and a hand resting on a bump, with the headline laid across them. It shows the whole arc of the program before a word is read, and it leads with a Black mother, because Black mothers are who First Breath was started for.

Calls to action

The one action that matters most is Request a doula, so it sits at the top of the sidebar on every page. The others are named for real moments: Text the warmline, Come to Sister Circle, Give a birth kit. None of them say Learn more.

Photography

Mothers, newborns and the women who sit with them. We avoided clinical images of monitors and gloves; the hospital appears once, in black and white, from a sibling's point of view.

Accessibility

Large type, generous spacing, pill buttons with big tap targets, and a check-in form that says exactly who will read it. Crisis numbers appear wherever someone might be in distress, written out in full so they can be dialed without hunting.

Type system

  • DisplayDomineDomine is a sturdy text serif drawn for small screens: warm and steady, the voice of a nurse who has done this a thousand times.
  • TextFigtreeFigtree is round and open without being childish, and it stays clear when someone is reading at 3 AM with one hand.

Colour and contrast

Every text pairing is checked against WCAG 2.2 in both themes.

Light theme

PairingSampleRatioWCAG
Body text on pageAa15.03:1AAA
Body text on cardsAa16.88:1AAA
Secondary textAa5.87:1AA
LinksAa6.71:1AA
Button textAa7.53:1AAA
Accent label textAa7.55:1AAA
Text on dark bandsAa15.03:1AAA
Muted text on dark bandsAa7.96:1AAA
Text on brand bandsAa7.53:1AAA
Muted text on brand bandsAa4.93:1AA

Dark theme

PairingSampleRatioWCAG
Body text on pageAa15.39:1AAA
Body text on cardsAa13.99:1AAA
Secondary textAa6.83:1AA
LinksAa8.61:1AAA
Button textAa8.84:1AAA
Accent label textAa9.75:1AAA
Text on dark bandsAa16.33:1AAA
Muted text on dark bandsAa8.24:1AAA
Text on brand bandsAa8.84:1AAA
Muted text on brand bandsAa5.44:1AA

Designed by Greater Purpose Web. Names, people and events are sample content.